Counter Action: How to Stay Human in a World of Toxic Media

Ever wonder how media and marketing makes us feel like we need to look, think, or act a certain way? Have you considered the possibility that it’s not YOU that needs to change but that you are being targeted by toxic messaging? In this set of week-long workshops, we will focus on deconstructing the narratives and tactics used in advertisements that aim to influence young people. Through the art and process of two-dimensional collage, we will explore creative ways to counteract and reclaim our own stories and sense of self. In addition to learning the basic tools and techniques of collage, we’ll engage in media-literacy and critical-thinking activities, the history of marketing and “guerilla marketing” through images, and open-ended conversations that crack open a new awareness of the messaging that surrounds us. Week One focuses on health justice and addictive substances; Week Two focuses on gender stereotypes and body image. Participants are welcome to enroll in one or both weeks.This workshop was created in partnership with the Healthcare Consortium and Tobacco-Free Action of Columbia & Greene Counties.